Writing Services for Websites about Spain
If you run a Spain based website you likely face intense competition from bigger sites. All is not hopeless though, it is definitely possible to make a good income from your keyword optimised pages that allow readers to make a booking or a purchase when they expect to.Hotel or country finca, Spanish property, trade services, tourist portals, in fact any kind of site about Spain is guaranteed to benefit from well researched and creatively written pages.
Whether you earn your income from bookings, sales leads, advertising, or affiliate leads, we can help you write pages that are most suitable for the needs of your reader and increase your profitability.
How We Write Your Pages
The people who visit your site will most usually find your pages from a search engine or a link on another site, both of which give some very basic context as to why they should visit your page. The problem is when they arrive on your page, then fail to find what they think they’re looking for, they simply click the back button. The end result is that you lose a potential sale or booking from a warm lead. In sales terms this is a tragedy.
We analyse the way your pages are written to determine the difference between what a visitor reads once they arrive, compared with the keywords they are exposed to before getting to your site.
A simple example of how this might work would be a keyword search for “property in Spain”; the searcher is most likely looking for property listings to buy or rent, but the search results will also show them pages on Spanish hotel sites that mention wildlife on the property. I’m sure you agree it is hardly what the searcher is looking for, and they will click the back button fairly quickly.
Conversion of Site Visitors
The difference between a casual visitor and a new customer may depend on little more than writing the first few paragraphs in a manner designed with emotional appeal in mind and which encourages further reading.
We write pages that are designed to keep a reader’s interest well past the first paragraph and include a call to action where appropriate or links to other pages to reduce bounce rate, increase page views, and lead the visitor to your sales page.
Of course you may be more interested in leading a site visitor to advertising or an affiliate link on your site. Readers are not easily led to these if they suspect a trap; yes that is how some people think. This is why your pages need to be carefully crafted to give your reader the confidence to continue.